The official document states that novel products such as HTPs and similar products are particularly attractive to children and adolescents, and their introduction into the market has the potential to lead to tobacco initiation in young and non-smoking adults, which threatens the achievements already made in tobacco control
In fact, in the case of Silk Cut, there was nothing to tell you these were cigarette ads apart from the obligatory Government Health Warning, and, of course, the luxurious purple silk being cut in various surreal (and often threatening, occasionally possibly misogynistic) ways.* (Its interesting to compare American cigarette ads of the same period which didnt have the same restrictions and were extremely dull and unimaginative, consisting mainly of smiling moronic Americans with a cigarette in their mouths.) Cigarette ads were the main inspiration behind me wanting to work in advertising in the late 1980s (which I eventually did, briefly)
This implies that approximately 10 puffs from a 5% JUUL pod would equate to the nicotine from one cigarette (200 puffs / 20 cigarettes = 10 puffs/cigarette)
And you feel drained from the day, stressed and tired
$25,00149,999: n = 1649, 22.0%)