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The colours, the glossy designs, the sleek lookall of that is meant to give off a premium vibe, or at least suggest the product isnt dangerous

Lung cancer is among the most prevalent and deadly cancers globally, with approximately 85% of cases being attributed to tobacco use

The TPD further calls for standardised packaging with 65% of the package dedicated to larger graphic health warnings including photos, text and cessation information

Flavored tobacco products also typically have bright, colorful packages and are often sold individually and cheaply, making them even more appealing to youth and young adults

Maple syrup, which introduces a mild sweetness with a hint of smokiness