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Author(s): Donald Ary
Director of mental training for the St
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Good salespeople understand that and know what differentiates their products from their competitors
Management Consultancy Tensor Character measure resultsManagement consultants are typically seen as key mediators in the flow of management ideas. And yet little is known about exactly what happens when they work together with clients, behind closed doors in consulting projects. Do they really innovate or simply legitimate existing knowledge? This book presents research from a three year long 'fly on the wall study' of consulting projects and challenges our taken for granted view of consultancy. It draws
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